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Notes for Shopify merchants

Margin after cost per item, sales tax by jurisdiction, returns by stage, collections and dead stock, from the Captain Miles team.

1 post tagged sales

Shopify sales by collection, tag and category: how a whole department did

The product list tells you about one product. Buying decisions are made about a collection, a tag or a category, and a strong product can hide a department that is slipping.

The Captain Miles team · October 22, 2026 · 2 min read